OK, we started something years ago…didn’t hear people say they were grindin’ and on the grind back when we came out, but now, it seems that ‘grinding’ has entered common lingo.  But the idea of ‘grinding’ is an important one to anyone trying to get put on in the music business – and many other businesses besides.  It simply means to work hard, that is it.

Let’s say that you sell cars for a living, what will you do to sell more cars than anyone else – would you go out door to door to get your consumers, or would you simply sit at your desk and wiat for them to come – if it is the latter, then you are not considered to be ‘grinding,’ and therefore likely have no recipe.  Have you looked at publicity options? Are you trying to get media coverage? Are you sending your demo and electronic press kit to labels? What is your recipe for ‘The Grind,’ really?

It is no easy task being the best at something, and to outshine your competition, you have to offer something that others do not, and staying focused, and grinding is the obvious objective.  You need to stand out from the thousands of others, but you also need to keep working through the knock-backs and upsets. if you give up you will never make it – and that is the theory of ‘the grind.’ Just to keep going. To keep plugging away, writing music, promoting yourself, distributing your EPK even when nothing seems to be working for you. You need to keep motivated and have a plan of action – a recipe for success, So, tonight, sit and write what your recipe will be…your blueprint, and follow it until it comes to fruition…simple as that…